Welcome! First time logging in to our new retailer website? Existing retailers will need to reset their password. If you never had an online account, you can set one up now .

Existing Retailers

Not sure where to begin?

Sign In

Existing DEMDACO retailers who have previously set up online account access.

Reset Password

You will need to reset your password if it’s the very first time you’re signing in since our new site launched April 16, 2020.

Set Up Online Access

If you are an existing DEMDACO retailer but have not set up your online account access, it’s easy. Take these simple steps to gain immediate access to your account information, place orders and more.

Retailer Resources

Helpful, convenient tools provided to support your retail success!

DEMDACO website displayed on a computer, tablet, and mobile phone

How-to-Use the Website

Our User Guide and series of videos will help you learn how to use the new features on DEMDACOretailers.com.

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inside of a retail store

Learnings from Our Test Retail Store

This store is a tool for research and category development. Here is the latest data to share out with you, our retail partners!

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Calendar, stacks of coins, pencil, and calculator

Sales Programs and Promotions

Enjoy special offers, money-saving sales programs, and current dating opportunities.

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Dad, Mom, and child sitting together on a couch smiling at a computer screen

Steps for Success in 2021

Practical resources to help you through this time when many of us have temporarily changed how we conduct business and interact with customers.

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Mom and child making a heart with their hands

Mother's Day Success Kit in 2021

Mother’s Day is one of the top three national holidays. In preparation, we created a list of insights, resources, customer service ideas, top trends and more just for you.

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father and baby together

How to Lift the Spirit

Dare to lift the spirit of someone around you. We want to help you bring joy to others!

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Stack of product catalogs


Easily browse digital versions of our printed wholesale catalogs.

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Woman at computer

Brand Connect

Use our extensive library of online images to share and download for your store’s marketing and POS needs.

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Two women sitting in a store drinking coffee with a store employee helping shoppers in the background

Retailer Blog

Check out blog posts including merchandising tips, product information, retailer profiles and industry news.

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Join Our Facebook and Instagram Groups

Have special access to retail display tips, social media marketing tools, and a forum with other retailers.

Join Facebook  Join Instagram
Fashion scarves hanging on display in a store

Merchandising Tips

Get new ideas for how to set-up your store for another successful shopping season.

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Willow Tree hand carved figurines on display on a store shelf

Willow Tree® Resources

Useful tools and resources to support how Willow Tree gifts are displayed in your store.

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Willow Tree by Susan Lordi. Hand carved figurine of a man and woman holding each other.

Willow Tree® Dealership Policy

In order to purchase the Willow Tree line, a retailer must be approved as an Authorized Willow Tree dealer.

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DEMDACO® Authorized Retailer Policy

To qualify as and remain as a DEMDACO, Authorized Retailer you must adhere to this Authorized Retailer Policy at all times.

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DEMDACO showroom with table and product display


View our schedule of tradeshow events and experience our virtual showroom.

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Highly Rated and Consumer Tested and Approved. Woman holding a mug embossed wtih the word kind.

Consumer Testing

Information about how our products resonate with consumers. We conduct rigorous testing process before new items go to market.

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Tariff Information

Learn how DEMDACO plans to manage the impact of tariffs on goods imported from China.

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